Natural ingredients deserve good UV protection
Brand owners are responding to consumer demands by replacing artificial colorants and preservatives with more natural ingredients in everything from solid food, drinks and vitamins, to home- and personal-care products such as shampoos, dyes and cleaning chemicals. But this creates a new challenge, since exposure to UV light can degrade such ingredients, and negatively impact the appearance, fragrance, color, flavor or nutrient value of the contents.
To ensure product consistency, and hence brand integrity, the contents of PET packaged goods must be protected from exposure both to sunlight and to indoor lighting during storage, distribution, retail display and post-purchase storage. This is where Milliken is making a difference.
At Interpack, Milliken will demonstrate how its ClearShield® Colorless UV Absorbers bring real value to PET packaging by effectively protecting UV-sensitive contents from degradation while maintaining the material’s clarity and transparency.
ClearShield® technology offers an alternative, simpler way to protect against UV exposure in clear, transparent PET containers.
Read more about ClearShield® and how you could benefit.